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So The Big Game is how nonlicensees

2013-01-30 21:41:11.142486+00 by Dan Lyke 2 comments

So "The Big Game" is how non-licensees reference the Super Bowl in marketing materials? #stillnotwatchingit

[ related topics: Games Consumerism and advertising Sports Marketing ]

comments in ascending chronological order (reverse):

#Comment Re: made: 2013-01-31 13:34:06.974724+00 by: Nancy

I've discovered my perfect set-up for Super Bowl Sunday. Last year Mike was out of town and I ran into a couple of our friends. I told them I was lonely with Mike away, so they invited me over for Super Bowl Sunday. None of us cares about the game; we pay attention during the commercials (if then!).

I brought a quilt to work on (cripes, I think that may have been the last time I worked on it!) and some Valentine candy and Fred made a fantastic dinner, and the three of us had a lovely evening.

This year, Mike's in town and they've invited us both over for a 'second annual' (that's what I'M calling it!). It's more of an excuse to get together and chill for awhile than anything else. Oh, and admire their two adorable and spoiled Shih Tzu!

#Comment Re: made: 2013-01-31 22:50:38.884152+00 by: petronius

Well, I watch it every year, as the only sporting event other than the Olympics that I look at. I guess i would like it even better if I had some idea of just what the hell all those large men are doing down there. I did see somebody in the Guardian refer to American football as "a chess game with living pieces", which makes it sound better.

I suppose, also, that they call it the Big Game to avoid IP problems. I do remember during the Atlanta Olympics the IOC was stalking the city issuing Cease-and-Desist orders to all the gyros shops in town who dared to name their business after a 2,300 year old ritual and not pay that old reptile Juan de Samarach. I wish some deep-pocket backer would once fight back and drag IOC to court.