Flutterby™! : Buzzwords! 2013-12-17 19:28:38.109792+01

Buzzwords!

2013-12-17 19:28:38.109792+01 by Dan Lyke 1 comments

Two from the "my faith in humanity has been completely, utterly razed" file:

Yottaa - Give Your Users The Experience they deserve. Why? What did they ever do to you that justifies this?

Ensuring a personalized, responsive solution that adapts to visitor context and user actions improves engagement and increases mobile and web conversions. ...

And WSO₂. I'm... Just... What.. The API page promises:

Extend the reach of your business to mobile devices, customers, and partners by establishing and API-centric and Service-Oriented Architecture. A forward-thinking architecture will include ...

And it then goes on to list the things the "forward-thinking architecture will include", but there is, of course, no indication that their forward-thinking architecture will include those things.

I need to go take a shower. And drink. Or something.

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