Flutterby™! : Fool Me Once...

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Fool Me Once...

2012-08-07 19:21:18.767364+00 by petronius 1 comments

From Forbes: the marketing consultant to American Apparel has been practicing a new hobby: internet lying. He signed up with Help a Reporter Out, which matches reporters with "knowlegable" sources. Think of it as a digital legman. So this guy got quoted dozens of times on subjects he has no information about whatsoever. Among other things, he posed as an insomniac and a vinyl record collector. Only one person ever fact-checked him, and they still ran the piece.

[ related topics: Quotes Current Events Consumerism and advertising Net Culture Marketing ]

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#Comment Re: made: 2012-08-07 21:27:19.680981+00 by: Dan Lyke

A follow-up to this Flutterby entry.