Curve of credulity
2013-12-13 18:49:51.482445+01 by
Dan Lyke
0 comments
The Santa Brand Book:
... Avoid familiarity. Don't use the over-familiar and paternalistic 'Father Christmas', if only because it anagrams to 'the rich Mr. Fat-Ass'.
Don't miss the graph of fattiness vs beardiness.
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