Flutterby™! : textio

Fascinating: Machine learning and text analysis to rework job postings (among other writing) to attract different job applicant demographics: Textio Spell Checks for Gender Bias - Re/code:

Some of the tweaks are head-scratchingly tiny. Swapping out “exceptional” for “extraordinary” is statistically proven to attract more female applicants. (But while you’re at it, you should also insert “validated” instead of “proven.”)