35% are not interested in AI in their devices
2026-02-06 18:04:50.174822+01 by Dan Lyke 0 comments
Most Consumers Are Aware of AI, but One-Third Dont Want It in Their Devices, Circana Reports
CHICAGO January 27, 2026 Artificial intelligence (AI) is becoming more commonplace in the eyes of many consumers, but there are still hurdles to overcome in getting the masses to adopt these capabilities as benefits in their devices. According to The Evolving Ecosystem, a recent Connected Intelligence® report from Circana, LLC, 86% of U.S. consumers 18+ are aware of AI in smartphones and other technology devices, but 35% of them are not interested in AI in their devices.
The problem with AI isn't that it's not been clearly explained. The problem is, it sucks.