Flutterby™! : Death of Advertising

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Death of Advertising

2002-03-27 18:54:08+00 by TC 7 comments

A PS2 game developer leases advertising space on headstones and causes grave concerns

[ related topics: Games Consumerism and advertising ]

comments in ascending chronological order (reverse):

#Comment made: 2002-03-27 19:08:31+00 by: TheSHAD0W

Gawd. Putting ads on gravestones. I think that's terrible. It reflects horribly on the state of the world today.

We need better technology, so instead of putting up those ads, we can put the games themselves in the headstones. It would make visiting less boring, especially for the children.

#Comment made: 2002-03-27 19:16:57+00 by: TC

Gawd! don't type that where it can be indexed!! If the price of LCD screens drop little jimmy is gonna be begging to visit grandma.

#Comment made: 2002-03-28 16:27:50+00 by: meuon

And it can double asn an interactive media display..

Multi-Media Memories: Click Here for the Early Years

Prime Stuff 20-50

Nursing Home Antics

#Comment made: 2002-03-28 20:33:31+00 by: canis [edit history]

Um. People. Think about this for a moment. Even the most incompetent marketdroid isn't going to put adverts onto headstones in the hope of actually attracting custom amongst the funeral-going public (hardly their target market, one imagines). Maybe I'm just jaded from being in the games industry, but not only myself, but everyone else I know who heard about this a couple of weeks back said immediately This is purely a PR stunt to get people to talk about the game in huffy tones in newspapers (now that is pitched at their target market; if their parents don't approve, it must be good...) -- they won't do this, they never intended to do this. They can deny it's a cynical media stunt all they like, but the facts speak otherwise (noone's taken them up on it and "payments would be calculated with regard to the exposure potential of any particular headstone" suggests they're getting their ass-covering-strategy into place just in case. You're just buying into their plan... Of course, so am I. Damn. ;-}

#Comment made: 2002-03-28 20:44:01+00 by: TheSHAD0W

<writes codicil into will requiring Galaga be installed in his headstone>

#Comment made: 2002-03-28 20:56:45+00 by: Dan Lyke

Yes, it's a cynical media stunt, but ideas like this may yet convert those of us who think the funeral industry is a bunch of sick bastards preying upon people in their most sensitive hour by exploiting obsolete superstitions into post-modern ironists who appreciate the kitsch factor. Give me Breakout on a headstone and I may rethink my hope that my remains will be used by medical students for practical jokes.

#Comment made: 2002-03-30 01:18:33+00 by: meuon

What about advert sponsered headstones for the poor? Or maybe the victims of the Tri-State Crematory?

Was it a PR stunt. Sure it was. a darn tooting tacky good one!