Choice Blindness
2012-09-21 19:47:25.433391+02 by Dan Lyke 0 comments
Nature News & Comment: How to confuse a moral compass is a look at Lifting the Veil of Morality: Choice Blindness and Attitude Reversals on a Self-Transforming Survey, Hall, Johansson, and Strandberg. They set up a survey in which the precepts of the question would be reversed, asked the participant to read the changed question after the survey, and
People were even willing to argue in favour of the reversed statements: A full 53% of participants argued unequivocally for the opposite of their original attitude in at least one of the manipulated statements, the authors write.
Interesting. I'd like to find a way to have some of these experiments performed on me. It'd be cool to find out which of these things I'm susceptible to.
(Which reminds me, I'm waiting for the paperback release of You Are Not So Smart: A Celebration of Self Delusion, and I need to go back and continue my re-read of Duncan Watts' Everything Is Obvious: How Common Sense Fails Us, which I was not as positive on as Lynn over at Medley was but I still enjoyed a lot so that I can better review it here.