Flutterby™! : web design tips

Next unread comment / Catchup all unread comments User Account Info | Logout | XML/Pilot/etc versions | Long version (with comments) | Weblog archives | Site Map | | Browse Topics

web design tips

2003-03-24 03:38:49.705726+01 by Dan Lyke 0 comments

If you're building an online presence for your business, some suggestions:

  1. If you buy a Google ad, make sure it doesn't give an ASP error.
  2. Don't keep me from browsing if I don't have cookies enabled. Especially if the reason the cookie doesn't stick is that you specified it wrong. This means you, Staples
  3. Offering a price per case, and then specifying the quantity as tabs per pad, pads per carton, cartons per case, is helpful, but... somehow annoying.
  4. Similarly, if you tell me "Sold and Priced in lots of 10 sheets (450 tabs)" and offer me "100" for "$14.20", does this mean I get 45,000 for $14.20, 4,500 for $14.20, 100 for $14.20, or what? Especially since I'm expecting to pay $.015 to $.04 per item.
  5. Frames bad. Especially if I'm browsing on a 1280x768 screen and can't see enough of the product listing to make a decision.
  6. Entrance tunnels bad. Entrance tunnels that redirect my targeted Google search to your front page even worse.
  7. If you show me the product I want, and give me a "check catalog for price and quantity" link, I should not get "no items found" when I click that link.
  8. Don't make fill in a 45 entry form to get an order of magnitude price to see if I'm going the right direction with my investigations. Show me some sample items you've done for other customers and let me see how much that cost.

Each of these goofs has not only wasted my time, but cost one or more companies (sometimes amazingly more) a potential sale today. And what is it with, in several categories, the Canadian companies getting stuff right while no American company can. We're paying a mint in shipping on a few products simply because the Canucks can actually effectively put their products on the web. Yeesh.

[ related topics: Web development New Economy ]

comments in ascending chronological order (reverse):