Flutterby™! : Brand dilution

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Brand dilution

2009-05-13 19:44:01.651586+02 by Dan Lyke 2 comments

How IMAX is diluting (and possibly ruining?) their brand.

comments in descending chronological order (reverse):

#Comment Re: made: 2009-05-13 22:06:00.957537+02 by: Diane Reese

Does this mean you're in San Jose, ebradway? . . . .

#Comment Re: made: 2009-05-13 21:31:47.169296+02 by: ebwolf

That's really funny. I was just thinking about catching the new Star Trek on the AMC IMax in San Jose. Now I won't bother and just catch it on a normal screen and save the extra admission for popcorn or a beer later.