Flutterby™! : Data harvesting

Romney campaign to make VP announcement via smartphone app. Why distribute a smart phone app just to make the VP announcement?

... Upon installation, the application asks permission to access data about where a user is located, and urges supporters to log in using social networks like Twitter. That could allow the campaign large-scale data harvesting, an invaluable tool for campaign staff looking to tailor advertising and fundraising efforts. ...

Thanks to a tweet from Tom.