Flutterby™! : KMart loyalty program fail

Next unread comment / Catchup all unread comments User Account Info | Logout | XML/Pilot/etc versions | Long version (with comments) | Weblog archives | Site Map | | Browse Topics

KMart loyalty program fail

2016-02-11 17:00:09.676966+01 by Dan Lyke 2 comments

KMart loyalty program fail: Sending me "surprise points". I use physical retail when I need it now. Where price is important, I buy online.

[ related topics: Software Engineering ]

comments in descending chronological order (reverse):

#Comment Re: KMart loyalty program fail made: 2016-02-16 12:08:58.768821+01 by: Dan Lyke

Yep. Which means that the strategy of bargaining and encouraging price awareness is completely the wrong way to cultivate me as a customer

#Comment Re: KMart loyalty program fail made: 2016-02-13 18:46:56.542295+01 by: TheSHAD0W

I use physical retail when I need it now. Where price is important, I buy online.

And that's problematic because it's driving retailers to downsize and reduce stock, so when you need it now... nobody has it.