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Can killing cookies save journalism?

2020-08-06 20:16:34.93933+02 by Dan Lyke 1 comments

Whoah, turns out flooding you with ads for products you already bought isn't a good strategy. Who knew? Wired: Can Killing Cookies Save Journalism?

A Dutch public broadcaster got rid of targeted digital ads—and its revenues went way up.

[ related topics: Journalism and Media ]

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#Comment Re: Can killing cookies save journalism? made: 2020-08-07 20:31:31.519858+02 by: Dan Lyke

CFOs And Procurement, Help Your Marketers Declare Independence From Buying Bad Ads