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FactPostNews

2026-11-10 02:05:01.296217+01 by Dan Lyke 0 comments

‘Put the posters in charge’: Inside the Democrats’ secret strategy to flood the internet with clips.

But it also decided to take a more behind-the-scenes approach. The DNC’s toxic brand among some audiences was hampering the reach of its posts. In early 2025, the organization relaunched its rapid response online efforts under a new brand, @FactPostNews, an account intentionally designed to look like an independent news aggregator, not a messaging arm of the party.

Chat, is it bad when you tank your brand and reputation so hard that a random unknown source is perceived as more reliable?

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